ONLINE IMPACT IS currently closed--but opens again on July 13th, 2020!

(for 48 hours only)

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stop guessing and start growing (your impact and income)

Join the only membership for bloggers & podcasters designed to help grow your online impact.

What if you felt 1,000% more clarity and confidence in your online business strategy?

What if your blog/podcast was reaching 3X as many people six months from now?

What if…you (an AWESOME creator) totally DO have what it takes to build an income-producing business?

Entrepreneurship is like a roller coaster...

It's a never-ending battle of ups, down, and unexpected turns.

Every single day, creators are trying to piece together an influential platform.

  • Trying to make money
  • Trying to grow followers
  • Trying to diagnose tech issues
  • Trying to make sense of ALL THE STRATEGIES

It’s 1,000% true what they say, growing an online business is super hard.

So what do we do?

  • We buy a course lots of courses looking for shortcuts
  • We try every strategy under the sun (“why isn’t THIS one working for me when it worked for that person???”)
  • We even start doubting our ability to make this blogging thing work.

This is super frustrating.

It can lead to you quitting your blog, business–or worse yet…

Getting stuck in a constant state of overwhelm & misery.

The 6 stages of being stuck

stage 1


“Blogging is awesome. Gonna make money!”

stage 2

It’s getting real

“Whew so much to learn but I’m IN IT!”

stage 3


“Wait nothing’s really happening–this is hard?”

stage 4


“OMG way too many things to learn/do/try/fix.”

stage 5


“Nothing is working. I’m not sure I’m cut out for this.”

stage 6


“I don’t think I’ll ever grow this and make money.”

Here’s an idea.

we believe you shouldn't have to ride this roller coaster alone.

Every 👏 Single 👏 One 👏 of the 81 members of Online Impact KNOW what it’s like to grow a revenue-producing blog.

Like you, we have felt imposter syndrome and self-doubt.

We understand how it feels to check your blogs stats and wish they were higher. How frustrating even the tiniest tech issue can be. 😠

We know, and understand, your journey.

Online Impact is here to make sure your dream of having an influential and profitable business becomes a reality.

Recent wins from Online Impact members

Howdy! I’m Pete McPherson, founder of Online Impact & Do You Even Blog.

Over the past 11 years, I’ve reviewed well over 5,000 blogs, personally worked with over 1,000 bloggers, podcasters, and online entrepreneurs.

I’ve interviewed multi-billionaires and brand-spankin-new bloggers.

And if there’s one thing I’ve learned over the years, it’s this:

There’s no secret hack to success.

That’s what you want, right? (heck, me too).

Well, too bad.

Good news though…

I’ve noticed a similar pattern in creators who transition into influencers…

  • Constant learning
  • A clear & focused strategy
  • A rockstar network of support & partnerships

That’s why we built Online Impact.

To teach you what you need to know AND give you the tools, resources, and support you need to actually reach your goals.

What is Online Impact, exactly?

A membership community for bloggers & podcasters...

  • Who want to do really cool stuff on the internet
  • Who are serious about growing their reach
  • Who want to make more money with a THRIVING BUSINESS they love



Get unlimited access to up-to-date trainings

The online business world changes all the time, and we’ve made it our business to train you on the strategies and topics that are working now.

New Blogger Bootcamp – $97 INCLUDED

Brand new blogger? This course will walk you through setting up an amazing website, step-by-step.

Beginner Blog Traffic – $97 INCLUDED

These are the essentials of getting traffic to a new website. It’s tough in the early days, but these strategies will help you lay the foundation and get that traffic snowball rolling.

Beginner SEO – $97 INCLUDED

After you’re done with this short course–you’ll have a mastery of SEO fundamentals, and will have a gameplan for driving organic traffic. This is possibly the most valuable course I’ve ever created.

Beginner Monetization – $97 INCLUDED

This course shares the 2 mandatory aspects of making money you’ll need to focus on–then dives head-first into ad strategies and affiliate marketing(!)

Elementor for bloggers – $97 INCLUDED

Walks through using the WordPress plugin Elementor–including basic tutorials, examples, and also includes pre-made Elementor page and section templates!

Content That Works – $147 INCLUDED

THE course to cover blogging fundamentals that’ll yield better content and grow true fans FASTER. Includes avatars, purpose, writing techniques, formatting, and more.

Blogger Outreach – $19 INCLUDED

I’ve booked calls w/ the billionaire founder of WordPress, Neil Patel, and even had Tim Ferriss mention he should adopt me once. This course covers everything I know about influencer outreach.

Facebook Ads – $97 INCLUDED

Teaches how to run successful Facebook ad campaigns. Includes set-up, ad best practices, and optimization strategies that’ll get you cheap traffic and email subscribers.

Website Speed Optimization – $39 INCLUDED

A short and sweet course that walks through how to easily get your website loading quickly!

Podcourse – $247 INCLUDED

Podcourse is a course that UNcomplicates the process of launching and growing a podcast!

product launch workshop (coming in 2020)

Creating digital products is where the money’s at (even with a small audience). We’re planning on running an 8-week mastermind for members looking to create, pre-sell, and launch there own product.

Private Slack Community

Get support when you need it (and emojis🍕)

This is not another social network that’ll eat away at your time. This is where we discuss specific topics, ask questions, stay connected with our mastermind groups–and build connections that last.

Mastermind Matching Opportunity

Feedback. clarity. accountability. growth.

Being in a committed group of other entrepreneurs can 10X your game. We match you to a group of 4-6 other members who are at a similar stage with their businesses and who meet regularly via Zoom (and your own private Slack channel).

NOTE: We aren’t just randomly tossing you into a group of people and hoping you succeed.

We carefully handcraft each mastermind group–making sure that you’re a good fit (and your cohorts are a good fit for you). We also have a mandatory mastermind onboarding course, where we train each member.

NOTE 2: Placement is not guaranteed due to group and member availability.

Member Directory

the x-factor of relationships is real

Sometimes you can’t predict what’ll come from building connections with other influencers, but the possibilities are endless. We’ve built a custom database that’ll help you find other Online Impact members.

Live calls

Stay in the loop of what's working now.

Two times a month, we host live group calls on Zoom. We kick off the call with an update on a specific topic (SEO? Pinterest? Timely opportunities?).

We then open up the call for anybody to ask questions, get strategy help, and share tips & ideas (and “cool tools”)!

Can’t make it to that live call this week? We got you covered, too (see below)…

Member's only podcast (OIMOP)

Exclusive content for OI member's only.

We always record the first 10 minutes of the live calls and publish the replay to the member’s only podcast!

That, and sometimes Pete likes to push out short-form tips you can’t find anywhere else. You can’t search for this one in iTunes 😉

[Pro Addon] Free access to premium tools

focus on your business, not tools.

We’ll hook you up with unlimited access to premium tools that’ll take your website and business to the next level.

  • Any premium StudioPress WordPress theme you want – $499 – INCLUDED
  • Elementor Pro page builder plugin – $49/year – INCLUDED
  • Unlimited ShortPixel credits (for website speed image optimization)
  • WP Rocket cache plugin – $49 INCLUDED

[Pro Addon] A full blog audit by Pete

Get a personalized review/audit from a pro.

I (Pete) will dive into your website, giving feedback on your design, copywriting, optimiation–as well as a detailed SEO analysis, site audit, and report.

That adds up to over $1,384 in value (from courses & tools alone)

That doesn’t include community, blog audits, masterminds, live calls, or 1-on-1 coaching & support.


“Joining Online Impact has been amazing for my business. Before joining Online Impact, it was rough trying to figure out all of the tech questions on my own. After jumping into my business full time, I wanted to run my ideas by other people.

The amount of support that Pete and his team provide is by far one of the best investments I've made. The courses are incredibly detailed and I always know where to turn when I have tech questions. Plus having a personal mastermind has helped me bounce ideas off of other people. I would recommend joining Online Impact to any of my friends!”
The Course Consultant


The "30-day, 100% money-back refund else we'll delete our entire site" guarantee.

If you’re not entirely satisfied after being in Online Impact for 30 days, email and I’ll issue you a 100% refund, no questions asked.

I promise. Else I’ll delete my entire website.

There is zero risk to you joining Online Impact for 30 days.

Also, you can cancel your membership at anytime. No commitments.


Pete McPherson, founder of DYEB and Online Impact

Here's what happens next.

  1. You join Online Impact
  2. We’ll set you up with your resources and I’ll personally walk you through exactly where to start next
  3. You start growing your biz with more confidence, knowledge, and support.

Online Impact is probably NOT a good fit for you if...

  • You haven't set up your site yet
  • You're kinda wanting to start a blog one day--but haven't yet
  • You've never hit publish on anything before
  • You're in your first 3 months as a brand new blogger
  • You're expecting lots of 1-on-1 personal time with Pete every week (ain't gonna happen)

On the other hand...

Online Impact IS probably a great fit for you if...

  • You're published stuff before
  • You've been creating long enough to realize it's actually challenging
  • You don't have a clear direction or strategy
  • But you want one 🙂
  • You know learning how to be successful is a never-ending but awesome game.
  • You're thinking about reaching people on multiple mediums (helllllooooo future podcasters! My PEOPLE.)
  • You want more outside opinions and feedback on what you're doing
  • You're seriously committed and ready to work to get to that next level.
“Since joining Online Impact I’ve gained clarity around my goals and the training and accountability to achieve them. My traffic has already grown by over 500% and I feel like I’ve still got a million ideas and strategies to implement. More importantly, Online Impact has given me a community of folks with similar goals and aspirations to bounce ideas off of and get encouragement from.

Having access to people at all levels and cheering each other on has been hugely motivating and immensely helpful to keeping me focused and on track for success.”
Go From Broke
“The overwhelm and "what ifs" that I've had before with growing a digital business have went away. Pete helped point me in a general direction and the rest of the bloggers, entrepreneurs and creators have showed me I'm not alone in building the business and life I want. The combination of tools, classes and connections are exactly what I need to help me in my journey of digital entrepreneurship.”
E.A.T. Money
I think three things for me:

1. I just feel better knowing I can ask questions about any aspect of my business with the group - there is so much varied knowledge and experience there

2. Access to the short, sharp courses on specific topics has been really useful

3. With the introduction of the mastermind groups, the accountability has been great - this is a huge one for me personally.

Would highly recommend Online Impact to anyone looking to take their business to the next level, regardless of where they're currently at."
Freelance Consulting Advice

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